Josh Cellars Breaks into the Booming Barrel-Aged Wine Segment, Launching a New Bourbon Barrel Aged Cabernet Sauvignon in Their Reserve Portfolio
This summer, Josh Cellars newly released a Reserve Bourbon Barrel Aged Cabernet Sauvignon. The brand’s winemaker, Wayne Donaldson, ages Cabernet Sauvignon in fresh Redemption bourbon barrels for two months, which imparts notes of cedar, caramel and a touch of bourbon. This blends harmoniously with flavors of ripe plum, cranberry and hints of barbecued meats. The nose is rich and complex with notes of baked black fruit, dark chocolate, vanilla, coffee and sweet toffee.
Josh Cellars Reserve’s Bourbon Barrel Aged Cabernet Sauvignon is a stunning deep cherry red and pairs beautifully with grilled meats during summer, particularly steak, lamb and pork ribs.
The Josh Cellars brand was founded in 2007 by vintner Joseph Carr as a tribute to his dad, Josh. It is currently the #1 premium (+$10) wine brand in America and is projected to be a four million case brand by the end of 2020.
Consumer demand for bourbon barrel aged wine is growing +51% and accounts for nearly $96MM in sales nationally. If bourbon barrel aged wine were a varietal, it would be the sixth largest contributor to dollar growth, outpacing Rosé. Josh Cellars has the #1 selling Cabernet Sauvignon in America, made from grapes sourced from premium California vineyards. By launching the Reserve Bourbon Barrel Aged Cabernet Sauvignon, Josh is offering customers a unique twist on their classic varietal.
Josh Cellars Reserve’s Bourbon Barrel Cabernet Sauvignon is currently available in stores across the U.S. and can be ordered online through Drizly, Instacart and Minibar.
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Provençal rosé brand Fleurs de Prairie is awarding grants to creators and artisans who are endeavoring to grow their businesses. Now in its second year, “Seeds of Beauty” is accepting submissions from business-minded creative spirits in fields such as art, design, food and writing. Applications may be submitted through August 31st. Three seed grants of $5,000 each will be given to individuals who embody the brand’s mission to add beauty to one’s environment.
In addition to the cash grants, Fleurs de Prairie will also support the winning applicants through its #FleurishTogether Mentorship Program. This year’s program will be led by three businesswomen with large social media followings. Grace Atwood is the founder of the women’s lifestyle site TheStripe.com, which is now in its tenth year, and she also co-hosts the Bad on Paper podcast. Hayet Rida describes herself as lifestyle influencer at HayetRida.com and also runs the influencer learning platform theridacollective.com. In addition, she is a creative strategist at Facebook/Instagram. Kate Arends, a graphic designer and brand strategist by trade, founded the digital media brand Wit & Delight, which explores the intersection between lifestyle and mental health. The three will provide one-on-one business lessons and offer guidance on how to grow and propel the winners’ careers.
The team behind the Fleurs de Prairie brand believes in celebrating and supporting those creating beauty in their own communities. Announcing the call for submissions, Brand Manager Martha Dzwonkowski stated, “Fleurs de Prairie rosé is a tribute to the splendor of Provence, and Seeds of Beauty recognizes and supports individuals who are using their passion and talent to make the world a more beautiful place. Now more than ever, we are excited to support creators who are powered by kindness, strengthened by generosity, and inspired by beauty.”
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Perhaps the best thing about the changing of the seasons is the seasonal cocktails. Sure, you can enjoy a gin and tonic any time of the year, but there’s no better time for them than the summer. This perfect combination of gin, tonic, and lime offers refreshing, clean, and crisp relief on a hot, sunny, summer day. But as simple and fresh as this drink is, it’s also easy to ruin with the wrong ingredients.
To find the best ones to mix into your seasonal G&Ts, we asked a handful of bartenders to tell us their favorite bottles.
Gray Whale Gin
Jessie Smyth, bar director at Genever in Los Angeles
I love the versatility that Gray Whale offers to a gin and tonic. Depending on the tonic and garnish that you use, you can draw out the different botanicals and go from floral and citrusy (try using Q Elderflower tonic and a twist of lime) to more piney and bitter (using Q Indian Tonic and rosemary sprigs) to even tasting the notes of salt and ocean (Q Tonic and olives).
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Father’s Day is right around the corner. Whether he loves to cook or just eat, we’ve rounded up some great options for your food-loving dad that promise a quick delivery. Keep him stocked on coffee and barbecue with a subscription service, or have his favorite spirit delivered in a matter of hours. No matter what you pick, he’ll certainly feel the love this holiday.
Josh Cellars Reserve Bourbon Barrel Cabernet Sauvignon
Surprise him with a bottle of Bourbon Barrel Aged Cabernet Sauvignon to pair with dinner this Father’s Day. Through delivery services like Instacart and Drizly, you can ensure same-day delivery and enjoy the flavors of vanilla, brown spice and caramel, plum, cranberry and barbequed meats with whatever you cook this year.
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